JZZ Technologies Inc’s (OTCMKTS:JZZI) digital media marketing department has had its proprietary marketing database independently assessed, and indicating a total record of $13,184,500 base asset value. Even though this is still just an unaudited assessment, the valuation by an independent industry expert has been done via the use of comparable commercial databases for marketing to identical or similar target audiences.
JZZ Technologies database comprises these vertical groups: over 35 million US senior citizens (people aged 55 and older), 1.2 million doctors (by specialty or practice), and 500,000 United States vets. The digital marketing department is working closely with Ever Convert, its marketing partner, to advance JZZ’s marketing capabilities by utilizing these databases. In addition, the company is broadening its marketing efforts by engaging with other independent third parties to utilize the databases. This will help ensure extremely high-quality record hygiene, industry best practices, record validation, and, arguably one of the most important of all, security.
JZZ Technologies is already using these proprietary databases to increase circulation of the company’s digital newsletter and its high-profile marketing associates, such as EyeOn TV and Beacon Insurance.
Market Reaction:
On Thursday, JZZI stock soared 105% at $0.0150 with more than 268.37 million shares, compared to its average volume of 5.60 million shares. The stock has moved within a range of $0.0099 – 0.0247 after opening the trade at $0.0100.