Farmhouse Inc. (OTCMKTS:FMHS) announced the licensing agreement for Mutant Ape Yacht Club “Mega Robot,” as the face of a new web3 enabled brand launching in the cannabis industry, on August 17, 2022.
Trading Data
On Wednesday, FMHS stock ended flat at $1.48 with more than 5 shares, compared to its average volume of 52 shares. The stock moved within a range of $1.4800 – 1.4800 after opening trade at $1.47.
This licensing agreement is part of the company’s expansion strategy into web3 by connecting the Farmhouse network of cannabis brands to exclusive and exciting NFT communities. Its NFT licensing portfolio has grown exponentially since June to include the Bored Ape Yacht Club, Mutant Ape Yacht Club, CryptoPunks, Meebits, CrypToadz, Doodles, and more.
On May 13, 2022, the company formed a partnership with Urbana to place the “Oro Blanco” Bored Ape Yacht Club strain on shelves at both San Francisco locations – 4811 Geary Blvd. and 33 29th Street. Oro Blanco is the face of a new cannabis brand on behalf of Ape-In Productions (AIP), a pioneering entertainment company and virtual community. AIP is fueling the thrill of musical fandom into the Bored Ape Yacht Club by developing NFTs such as BAYC into popular music artists in the Metaverse.
Mega Robot is one of the 12 Mega Mutant Apes and one of the most exclusive NFTs in the Bored Ape Yacht Club universe. It is the first to use the Mega Serum to mutate their Bored Ape into a Mega Mutant Ape. The Mega Serum recently sold for 2,300 ETH (~$3.91M)!
Key Quote
“Our licensing deal with ‘Mega Robot’ firmly places Farmhouse as the connector for cannabis brands and NFT holders. Cannabis brands now have the opportunity to license one of the most iconic Mutant Apes and connect with one of the most prestigious brands in web3,” said Evan Horowitz, CEO of Farmhouse.