There were a number of companies that had come into focus this past Friday and many of those companies are expected to be in focus today. One of those was Greenlite Ventures Inc (OTCMKTS:GRNL), which announced last Friday that it had gone into a strategic alliance with BrandStar.
Game Time Productions Enters into Strategic Alliance with BrandStar
BrandStar is based out of Fort Lauderdale and is currently regarded as one of the best products and strategic marketing companies in the United States. Not too long ago, Greenlite Ventures decided to make a move into the sports licensing and merchandising markets by way of the acquisitions of Game Time Brands and Game Time Watches.
In this context, it ought to be pointed out that Game Time is the leading player in the licensed sports watches space. As it happens, it currently holds licensing agreements with the WWE, NFL, MLB, NASCAR, and NHL. Additionally, it also has contracts in place with famed brands and athletes.
On the other hand, the company acquired Game Time Media recently for the purpose of creating a podcast content and distribution network. BrandStar is going to be responsible for taking care of the company’s marketing and production work.
