Shares of Chilco River Holdings (OTC:CRVH) soared 44% in Wednesday’s trading session.
Chilco River Holdings Bolsters Leadership Team with Two Strategic Hires to Drive National Expansion
Diversified business accelerator Chilco River Holdings (OTC:CRVH), has expanded its leadership with two strategic appointments aimed at boosting its commercial and digital capabilities. The company has named Gordon Huseth as National Sales Director and Ariel Gianni as Director of Social Media and Brand Ambassadors.
Huseth brings over two decades of experience in sales and partnership development across multiple sectors. In his new role, he will lead distributor outreach, retail strategy, and the creation of a scalable national sales framework. CEO William Lovett praised Huseth’s strategic mindset, calling him “driven and focused” — a strong match for Chilco’s growth ambitions.
On the digital front, Ariel Gianni will oversee the company’s social media, brand storytelling, and ambassador programs. Known for founding The Ari Bottle Co., a sustainable brand with a strong Etsy following, Gianni brings a creative vision rooted in authenticity and community engagement. Lovett noted her ability to craft compelling brand narratives, expressing enthusiasm for her role in shaping Chilco’s digital identity.
As Chilco prepares for initial product launches in major U.S. cities, the company is actively negotiating with national and regional distributors. These leadership additions underscore its commitment to a thoughtful, phased rollout and long-term growth in both retail and direct-to-consumer channels, backed by innovation, experience, and strategic execution.
