The beverage industry has gone from strength to strength over the course of the past few years, and one of the companies in the space that may be worth tracking is Cizzle Brands Corporation (OTC: CZZLF). As it happens, the company was in the news cycle yesterday after it made an announcement with regards to its flagship CWENCH Hydration product.
Distribution Breakthrough
In the news release yesterday, Cizzle Brands Corporation announced that its CWENCH Hydration product was being carried by Fortinos in all 24 of its supermarket outlets in the Greater Hamilton and Greater Toronto areas of Ontario. It was a major new breakthrough for the company and one that could be seen with considerable positivity by investors.
Major Partnership
In this context, it should be noted that Loblaw Group of Companies is the parent company of Fortinos, and the former is a retail and grocery giant in Canada, given 90% of the country’s population resides inside 10 kilometers of its 2400 locations across the country. The product had been positioned in the ‘Nature’s Treasure’ department in the Fortinos stores, and that would club CWENCH Hydration with a range of natural and organic products.
