Shares of Hepsiburada (NASDAQ:HEPS) continued to move higher and now up 17% in a week. The stock has lost 85% over the past year.
On Friday, HEPS stock moved up 11.25% to $1.98 with 1.31 million shares, compared to its average volume of 1.44 million shares. The stock has moved within a range of $1.7800 – 1.9800 after opening trade at $1.79.
Hepsiburada and Intel Join Forces to help SMEs go digital
Leading Turkish e-commerce platform, Hepsiburada (NASDAQ:HEPS), and the world’s leading technology company, Intel, on January 12, 2022, announced the launch of DigitalSME, a program giving support to small and medium-sized enterprises in the country.
DigitalSME will be enabling businesses to develop e-commerce technology infrastructure, expedite digital transformation and fortify businesses. The program will further enlarge access to the digital economy by giving tools to new SMEs as well as companies planning to venture into e-commerce through discounted hardware, training, software tools as well as grants for HepsiAd, Hepsiburada’s advertising platform.
Hepsiburada Chief Commercial Officer Murat Büyümez said that SMEs are vital for the country and a critical part of digitalization in Turkey. Murat added that the DigitalSME program combines Hepsiburada’s as well as Intel’s experience along with advanced technology to enable the digital transformation of SMEs. He added that the program will give significant advantages for SMEs looking to move into the e-commerce domain, allowing them to accelerate growth through wider reach.
SMEs aiming to venture into e-commerce business may apply to the DigitalSME program and they can benefit from the program.
Offering a number of training sessions for facilitating e-commerce success for SMEs, it covers effective advertising methods, augmenting brand awareness, and social media efficacy. Furthermore, SMEs get a grant of TRY 1,000 and free training for HepsiAd.
Hepsiburada Chief Commercial Officer (CCO), Murat Büyümez said: “SMEs are essential for the national economy and a critical component in the digitalization of commerce in Turkey which we adopt as our vision. Our DigitalSME program combines Hepsiburada’s and Intel’s experience with superior technology to propel the digital transformation of SMEs. The program will provide significant advantages for SMEs that are new to or want to move into e-commerce, enabling them to accelerate their growth by reaching a wider range of customers across the country and beyond.”
HEPS stock is below the 20-Day and 50-Day Moving averages of $1.98 and $2.69 respectively. Moreover, the stock is trading below the 200-Day moving average of $6.98.