Sanwire Corporation (OTCMKTS:SNWR) Stock In Focus After Recent Development

Entertainment technology company, Intercept Music, uses premium distribution, sizzling social media, meaningful marketing, monumental merchandising, and customizable promotional services, for empowering independent labels, and their artists, to build on target audiences and boost revenue. It is focused exclusively on the independent music market, the fastest-growing sector of the music industry.

Trading Data

On Tuesday, SNWR  stock fell 0.12% to $0.0082 with more than 96K shares traded, compared to volume of 521sK shares. The stock moved within a range of $0.0080 – 0.0082 after opening trading at $0.0082.      

Sanwire Subsidiary Intercept Music Introduces Comprehensive Royalty Accounting System

Intercept Music, wholly owned subsidiary of Sanwire Corporation (OTCMKTS SNWR), has announced the rollout of an all-new, comprehensive, royalty accounting technology. It perfectly aligns with its commitment to enhance artists’ financial viability. The rollout is immediately available to all Intercept Music artists and labels.

The new accounting system is completely integrated into the industry-leading Intercept Music platform, which encompasses several revenue-generating streams including worldwide distribution, advertising, merchandising, and playlisting, among many others. Artists who use Intercept Music have access to the entire suite of revenue-producing tools for their music. Now they have a comprehensive and clear summary of how streams fit together in the total revenue picture.

This new system is one of the most important upgrades to the Intercept Music platform yet introduced. Apart from the bottom-line royalty figures, the royalty reporting displays earnings, payments, and balance details, including such significant platforms as Intercept Music’s hosted artist-merchandise stores. To make the use of the system easier, artists can select same-day, direct banking deposits via Intercept Music’s partnership with Nerve, the bank created for musicians.

The software behind the multiple stream tracking technology was developed in-house by Intercept Music under the direction of Chief Technology Officer James Barry, an executive of the company since its founding, and the lead of its advanced technology team.

Tod Turner, CEO of Intercept Music, says that the evolution of the music industry is such that now every artist is required to run a multi-channel sales operation to be a success. The end goal is to provide full and turnkey access to every viable revenue opportunity, and provide artists and labels with complete control of their financial picture. The custom-tailored accounting system introduces transparent tracking and reporting of revenue, in the same place where artists are used to managing their accounts.

Key Quote

“The music industry has evolved to the point that every artist needs to run a multi-channel sales operation to be a success – it’s about much more than the music,” said Tod Turner, CEO of Intercept Music. “Our guiding principles are to give full and turnkey access to every viable revenue opportunity, and to give artists and labels full and transparent control of their financial picture. With the custom-tailored accounting system we’re introducing today, we have added transparent tracking and reporting of revenue, right where our artists are accustomed to managing their accounts.”

Technical Data

SNWR stock is trading above the 20-Day and 50-Day Moving averages of $0.0063 and $0.0072 respectively. However, the stock is trading below the 200-Day moving average of $0.0083.